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Madison Announces MaestroSF on the Salesforce AppExchange

MaestroSF customers can now benefit from using incentive rules and gamification techniques to motivate their sales teams, build loyalty and drive sales

New York, NY, September 18, 2017 — Madison today announced it has launched MaestroSF on the Salesforce AppExchange, empowering businesses to connect with their customers, partners and employees in entirely new ways. MaestroSF utilizes Maestro’s social recognition technology, empowering sales leaders to motivate their teams, drive sales, improve performance and effectively manage reward budgets all from within the app.

Built on the Salesforce Platform, MaestroSF is currently available on the AppExchange at

MaestroSF Key Features

With MaestroSF’s robust configurability, managers can create, design and initiate sales incentive programs on one platform. MaestroSF gives admins the flexibility to create programs and contests that are in alignment with their specific sales incentive strategies, and the power to define the desired behaviors and goals. With the launch of MaestroSF, Madison is leveraging 40 years of experience to deliver customers an incentive solution designed to empower their managers by providing them with essential tools to identify, develop and recognize sales talent at all levels.

Comments on the News

“Organizations that understand how social recognition technology can transform the performance of their sales teams and solve their unique business issues, will have a competitive edge and the longevity needed for growth,” said Alex Alaminos, Managing Director, Madison. “With MaestroSF on the Salesforce AppExchange, we look forward to helping more managers motivate and incentivize members of their sales teams.”

“Everyone and everything is getting smarter and more connected than ever before, and companies are looking to transform the way they connect with customers, partners and employees,” said Kori O’Brien, SVP, ISV Sales, Salesforce. “By leveraging the power of the Salesforce Platform, Madison provides customers with an exciting new way to help managers track and cultivate successful business practices.”

About Salesforce AppExchange

Salesforce AppExchange is the world’s leading enterprise apps marketplace that empowers companies to sell, service, market and engage in entirely new ways. With 3,000 partner apps and more than 3.5 million customer installs, it is the most comprehensive source of cloud, mobile, social, IoT and data science technologies for businesses.

Additional Resources

Salesforce, AppExchange and others are among the trademarks of, inc.

Media Contact: Gina Jessica Smith Marketing Director 212.419.1388

About Madison

As a global leader in Social Recognition, Madison provides enterprise-class organizations with employee recognition, incentives and service anniversary programs designed for the needs of today’s ever-changing workforce. Madison’s recognition strategy focuses on making managers mentors, reinforcing a sense of belonging, celebrating personal and professional milestones and emphasizing inclusion and diversity.

For more information: Madison Email: Phone: 866.535.2543 Fax: 212.308.0646


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