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How Sales Operations Teams Can Provide Value to CSOs

  • Madison
  • Feb 5, 2021
  • 1 min read

February 18, 2013 | By Mike Ryan


Across all industries, the Chief Sales Officer (CSO) has a lot to think about today. Like every corporate officer they must balance the long-term mission of the enterprise against the day-to-day pressures of making numbers. In their minds, achieving revenue growth, launching new products, acquiring and keeping customers, expanding market share, improving sales productivity, while also reducing selling expenses are pieces of the moving puzzle. And while many factors influence results, two in particular—the strategic alignment and ongoing motivation of the sales force—play the biggest roles. That’s why sales operations teams that can keep reps focused on the big picture, while inspiring them to outperform rivals, represent a distinct competitive advantage.


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ABOUT THE COMPANY

​Nearly five decades ago, our founder, Werner Haase, started Madison in 1975. Beginning as an incentive company, Madison had the first internet-based sales contest in 1995, followed a few years later by the first consolidated recognition web portal application.

 

Madison has evolved through consistent organic growth from a starter incentive company in the 1970s to a leading global social employee recognition and incentive company.  

Madison is a proud Employee Stock Ownership Plan (ESOP) company. Through our ESOP, employees earn shares in the company over time, creating an added retirement benefit that grows alongside Madison’s success. With ownership comes a deeper commitment in the work we do and the clients we serve.

 

Partnering with an ESOP company means working with people who truly care—because when we succeed, we all share in the rewards.

CONTACT

315 Madison Avenue

New York, NY 10017

212-758-4385

info@madisonpg.com

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