How Do You Get Employees & Sales Reps Aligned With Your Business Goals?

May 15, 2014 | By Mike Ryan


Is your business working together to achieve its goals? If you’re like most organizations there’s work to be done in that area. Less than 10% of employees fully understand their company's strategy or worse, their role in carrying it out. This a dangerous disconnect—one that can negatively impact performance, profitability and growth, but there is something you can do about it.


With so many companies searching for ways to gain and keep a strategic advantage, introducing measures that prevent any misalignment between the goals of the organization and an individual’s focus is not just good business, it’s critical. Failure to address misalignment will cost you.