Executing an “Authentic Branding” Employee Recognition Program

January 11, 2013 | By Mike Ryan

Our last Performance Perspectives explored the pertinent design and functional considerations for executing an effective “authentic branding” program that translates brand attributes into behaviors that individuals can relate to and act upon throughout their daily work routines. Taking that idea one step further, this edition will outline the importance of communications, specifically targeted messages that address employee’s questions about corporate initiatives designed to support the brand.


Madison creates cultures where employees love to work, learn, connect & succeed. 


As a global leader in Social Employee Recognition, Madison delivers intuitive and multi-faceted Recognition, Incentive, and Service Anniversary programs powered by Maestro, our uniquely configurable cloud-based SaaS technology.

With Maestro, our clients use social employee recognition to strengthen the bond between managers and their teams; and the relationship between employees and their companies.


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New York, NY 10017



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