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20 Years of Custom Experience to the Most Configurable SaaS Solution Available Today

  • Madison
  • Feb 5, 2021
  • 1 min read

September 25, 2014 | By Mike Ryan


Long before the Internet became a ubiquitous utility, Madison was at the forefront of innovation. Whether it’s with the advanced design of sales incentive contests or the progressive delivery of employee recognition programs, we have always anticipated and acted upon the needs of our clients faster than anyone else in the sector.


Twenty years ago while working with a major telecommunications company, we asked why a company touting new digital services didn’t also have a sales contest program delivered via the Internet. That question, coupled with a great deal of technical groundwork, paved the way for the first ever web-based sales incentive program. “Cyber Safari,” as it was called, saved thousands in operating costs, reaffirmed the clients’ position as a progressive employer, and most importantly, helped it gain a competitive foothold over rivals.


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ABOUT THE COMPANY

​Nearly five decades ago, our founder, Werner Haase, started Madison in 1975. Beginning as an incentive company, Madison had the first internet-based sales contest in 1995, followed a few years later by the first consolidated recognition web portal application.

 

Madison has evolved through consistent organic growth from a starter incentive company in the 1970s to a leading global social employee recognition and incentive company.  

CONTACT

315 Madison Avenue

New York, NY 10017

212-758-4385

info@madisonpg.com

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