Re-Examining ROI for Sales Incentives
- Madison
- Feb 5, 2021
- 1 min read
November 16, 2011 | By Mike Ryan
Measuring the Return on Investment (ROI) for the more conventional sales incentive structure—those based solely on tangible outcomes—has always been a straightforward exercise. But as more companies consider adding subjective achievements to program earning opportunities the ROI calculation has become more nuanced.
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