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3 Ways to Make Employee Objective Setting SMARTer

  • Madison
  • Feb 5, 2021
  • 1 min read

February 25, 2019 | Mike Ryan


Objectives are the articulation of strategy. Companies use them to indicate what is critical to the businesses and what needs to be accomplished over a fixed period of time. And, as markets evolve, the ability to set targets in a fluid and flexible manner is what separates one business from another.


That’s why so many companies follow a SMART approach toward goal setting. But is defining employee objectives in a manner that is specific, measurable, attainable, relevant and timely really enough?


In this month’s Performance Perspective we explore:

  • Telling employees “what” you want them to do

  • Showing employees “why” they should care

  • Making sure that your SMART goals address opportunities no matter where they present themselves



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ABOUT THE COMPANY

​Nearly five decades ago, our founder, Werner Haase, started Madison in 1975. Beginning as an incentive company, Madison had the first internet-based sales contest in 1995, followed a few years later by the first consolidated recognition web portal application.

 

Madison has evolved through consistent organic growth from a starter incentive company in the 1970s to a leading global social employee recognition and incentive company.  

Madison is a proud Employee Stock Ownership Plan (ESOP) company. Through our ESOP, employees earn shares in the company over time, creating an added retirement benefit that grows alongside Madison’s success. With ownership comes a deeper commitment in the work we do and the clients we serve.

 

Partnering with an ESOP company means working with people who truly care—because when we succeed, we all share in the rewards.

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info@madisonpg.com

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