New Performance Perspective: How Sales Operations Teams Can Provide Value to CSOS

Madison Performance Group Offers Tips for Motivating and Strategically Aligning Sales Teams for Increased Productivity and Organizational Growth
Sales Ops Teams Can Help Chief Strategy Officers Juggle Short-Term Demands with Big Picture Strategies

New York, NY. August 14, 2012 — As chief sales officers are tasked with balancing the long-term mission of their organizations against the day-to-day pressures of meeting financial goals, Madison Performance Group, a global web-based workforce recognition and employee incentives solution provider, is offering tips for strategically aligning and motivating sales teams in their newly released Performance Perspective, “How Sales Operations Teams Can Provide Value to CSOs.”

“Sales operation teams that keep reps focused on the big picture, while inspiring them to outperform rivals, represent a distinct competitive advantage,” said Mike Ryan, Madison Performance Group’s senior vice president of marketing and client strategy. “The best organizations can effectively motivate their sales teams with carefully designed and executed sales incentive programs.”

To motivate the company’s collective resources without losing sight of the overall mission, Madison recommends three tips for designing and executing sales contests:
1. Maintain sales focus by filtering all incentive offerings;
2. Create and sustain a winning sales process by rewarding behavior; and
3. Grow the sales force by incenting all team members including “core” performers.

“The chief sales officer must manage a wide range of interconnected issues, but maintaining strategic alignment and ongoing motivation of the sales force are most important,” added Ryan.

With a 38-year history and established reputation for delivering market-leading recognition tools to the Global 2000 marketplace, Madison Performance Group helps organizations use strategic recognition to increase employee engagement, retain talent, foster innovation and create brand ambassadors. Madison’s scalable and configurable platform allows large organizations to integrate multiple workforce recognition programs and tailor segmented communications, goals and rewards programs through its simple rules-based modules.

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Media Contact:
Meggan Manson
Young & Associates

About Madison

As a global leader in Social Recognition, Madison delivers intuitive and multi-faceted Recognition, Incentive and Service Anniversary programs powered by Maestro, their uniquely configurable cloud-based SaaS technology. Recognition Group Travel, Concierge Travel Arrangements and Corporate Meetings are an integral part of these capabilities. Designed to solve an organization’s unique business issues, Madison’s approach encompasses the totality of a company’s performance drivers and focuses on the individuals responsible for ultimate success–employees, sales and channel partners.

Madison’s performance and sales boosting methods coupled with powerful analytics and innovative solutions give management the power to purposefully engage an audience; measurably identify leadership traits; effectively motivate tangible potential; and sharply incent individuals. Leveraging scientific principles to guide desirable change of human behavior and elevate performance, Madison has been helping clients do more by encouraging their audiences to achieve more for 40 years.

For more information:
Phone: 866.535.2543
Fax: 212.308.0646

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